Digi-Key’s TechXchange^SM Announces Community Partnership with EBN

THIEF RIVER FALLS, Minnesota, USA - July 18, 2011 — Electronic components distributor Digi-Key Corporation, recognized by design engineers as having the industry's broadest selection of electronic components available for immediate shipment, today announced the addition of UBM Electronics' EBN as a valued community partner for Digi-Key's TechXchange^SM online engineering community.

EBN is the market-leading interactive community site for senior executives, managers, financial analysts, and other professionals involved in managing supply chain activities in the high-tech equipment sector. Formerly known as Electronics Buyer's News, EBN was one of the first publications to track the industry supply chain. The publication focused on the electronics supply chain and provided critical market information on all players in the electronics industry.

"We are pleased to announce this partnership with EBN," said Tony Harris, chief marketing officer (CMO) of Digi-Key Corporation. "With this partnership, TechXchange can create an environment that will support EBN and its vast demographic of supply chain industry professionals and purchasers."

Digi-Key's TechXchange is a user-to-user forum where design engineers or hobbyists are able to discuss technology, products, designs and more, while participating in discussions, asking questions of the community or of subject matter experts. TechXchange is organized by four specific technology-based groups: the Lighting, Microcontroller, Power, Sensors, and Wireless communities. There is also a general community for queries which do not fit the four previously mentioned technologies. As the leading integrated Internet-based distributor, information about and inventory of millions of products is accessible to customers around the globe, with all products shipped from Digi-Key's single, North American location. The company's integrated business model provides product and support information online to help put engineers and procurement professionals in control as they solve tough product development challenges.

The company's online offerings and resources include: PTM Online...On Demand® product training modules; TechZone^SM Magazines; Another Geek Moment videos; Digi-Key toolbar; PurchasingPro for electronics buyers; TechXchange; a Mobile and Social Center; and a Reference Design Library.

About Digi-Key Corporation

As one of the world's leading totally integrated, Internet-based distributors of electronic components, Digi-Key Corporation has earned its reputation as an electronics industry leader through its total commitment to service and performance. Digi-Key is a full-service provider of both prototype/design and production quantities of electronic components, offering more than two million products from over 470 quality name-brand manufacturers at www.digikey.com. A testament to Digi-Key's unparalleled commitment to service, North American design engineers have ranked Digi-Key as the #1 Most Preferred Distributor (UBM/EE Times Electronic's Distributor Customer Evaluation Study/June 2011). With global sales for 2010 surpassing $1.5 billion, Digi-Key's single location in North America is one of its greatest assets. Additional information and access to Digi-Key's broad product offering is available at www.digikey.com.

About UBM Electronics

UBM Electronics is the global leader in media and marketing solutions for the electronics industry. UBM Electronics delivers results for the key influencers and decision makers involved in the design, development and commercialization of technology through its market leading brands, peer communities and professional education services. More than 2.2 million engineering professionals engage with UBM Electronics brands which include EE Times, EDN, EDN China, EDN Asia, EDN Japan, Design News and Test & Measurement World, TechOnline, Designlines and Embedded.com across the globe to accelerate technology sales. The international electronics community gathers at UBM Electronics market-leading events such as the Embedded Systems Conferences, DesignCon and the ARM Technology Conference to share, learn, discuss, and advance the critical issues and challenges facing the electronics industry. Additionally, UBM Electronics provides end-to-end services ranging from next-generation marketing, integrated media, custom solutions and research. UBM Electronics is part of UBM (UBM.L) a global provider of media and information services for professional B2B communities and markets.